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By investing in structured , competency-focused training , you ensure that your firm is not only prepared to succeed now but in the future as well .
tion hires and training still applies to you . Why ? This sort of investment will improve operations , enhance client service , and reduce turnover — key factors in maintaining the organization you ’ ve built and preparing it for succession if that ’ s in the cards .
Next-Gen Training And The Future Of Your Firm
Hiring next-generation talent is a powerful first step , but it ’ s only the beginning . Without comprehensive training , firms risk underutilizing the very talent they ’ ve worked hard to attract . By investing in structured , competency-focused training , you ensure that your firm is not only course , that makes it easy to assume your first hire was a “ bad decision ,” when really it was the lack of a structured onboarding and training process . Competency-based training , as well as support in learning your processes , ensures your first nextgeneration employee sets a strong foundation for the future .
When you have a growing next-gen team . As your firm grows , you ’ ll face the exciting challenge of hiring multiple nextgeneration candidates . Without a consistent training program that blends both processes and skills , onboarding becomes chaotic . It ’ s common to hear from firm owners and managers who feel like they ’ re “ always hiring the wrong person ” and that their firm has become a revolving door of talent . Again , this is where a strong training system comes in — especially one that supports competencies , not just processes . A program like this will not only help your team grow more efficiently but also ensure smoother transitions if you need to replace a hire .
When you ’ re running a small firm . For those who don ’ t plan to grow past one or two hires , investing in next-generaprepared to succeed now but in the future as well .
At the firm I founded , Amplified Planning , we understand the importance of bridging the gap between technical knowledge and real-world application . That ’ s why we created “ The Accelerator ,” a four-month training program designed to help firms like yours train exceptional planners who can represent you with confidence and deliver exceptional client service . By investing in their growth , you ’ re building a team and a firm that ’ s ready for the future .
HANNAH MOORE , CFP , is the founder of Guiding Wealth . She ’ s also the founder of Amplified Planning , a premier provider of financial planning education .
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offerings and demonstrate value with clients . By integrating giving tools into your practice , it ’ s easier to open conversations about charitable activity and goals . And it will foster a continuous dialogue about the integration of their legacy and money .
Differentiate Your Practice And Acquire New Clients
In a crowded advisory industry , you can set your offering apart if you market yourself as someone who serves not just a client ’ s money but their deeper life aims , specifically if they take advantage of your philanthropic services . Only 5 % of advisors report feeling comfortable talking
Try featuring your ability to work in philanthropic areas during initial consultations with prospects .
about philanthropy , according to a report by the Charities Aid Foundation .
You can signal to prospective clients that your work is about more than financial returns in several ways . Try featuring your ability to work in philanthropic areas when you reach out in newsletters , on social media , or during initial consultations with prospects . This will resonate with socially conscious prospects , as well as older audiences eager to pass on a sense of pur- pose to their children and grandchildren . It also opens up new avenues for engagement — things people find fun or easy to talk about . The benefit is more prospects and a higher win rate on them .
As you plan for the coming year , consider how philanthropic services might enrich your offerings , your client relationships , and the way you position your firm to potential clients . They can help you position your practice for higher growth , stronger loyalty , and a lasting positive impact . You might even have some fun doing it .
STEPHEN KUMP is the president of donor-advised funds at Foundation Source , the leading provider of technology and administrative services for private foundations , donor-advised funds and planned giving .
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